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smartinsurancepackagesonline was born from a simple frustration: insurance was too complicated and too expensive. We set out to change that.
Received full authorisation from the Financial Conduct Authority, cementing our commitment to transparency and fair dealing.
We celebrated serving our 10,000th customer — a testament to the trust people place in us every day.
Launched our fully digital platform, making it possible to get covered in under 5 minutes from any device.
Over £2.4M in claims paid. 98% customer satisfaction. And we're just getting started.
smartinsurancepackagesonline was founded in 2010 by a team of financial professionals who believed the insurance industry had lost sight of what mattered most — the customer. We set out to build something different: a provider that speaks plainly, prices fairly, and stands firmly behind every policy it sells.
Today, we serve thousands of individuals, families, and businesses worldwide. From home and vehicle cover to business and travel insurance, every product we offer is designed with one goal in mind — giving you genuine peace of mind.
To make high-quality insurance accessible, affordable, and understandable for every person and every business. We believe protection shouldn't come with a side order of confusion.
To become the most trusted insurance brand by 2030 — not through aggressive marketing, but by consistently delivering on our promises and exceeding our customers' expectations.
Get a price in under 60 seconds — no forms, no waiting, no phone calls required.
Every exclusion explained in plain English before you buy. No nasty shocks at claim time.
Our team is available around the clock by phone, email, and live chat.
Bundle two or more policies and save up to 25% on your annual premiums.
Average claims resolved within 48 hours. No lengthy disputes or delays.
Which? Recommended Provider and Trustpilot 4.9 star rated for three consecutive years.
Join thousands of customers who trust smartinsurancepackagesonline with what matters most.